Accounting Primer

Topics: Case study, The Link REIT Pages: 9 (2163 words) Published: November 21, 2011


Week One Topic One— University Tools

1 University Tools Primer

The University Tools Primer is designed to familiarize you with the myriad of tools provided by the University of Phoenix to assist in your success. For example, did you know that the University of Phoenix Library contains thousands of up-to-date journals, newspapers, industry reports, and research databases? This University Tools Primer sends you on a search to answer 14 questions similar to the following question:

Access the University Library page by going to the Library tab in your student portal and select the link for the University Library. On the lower right hand side, under the section titled Library Services, there is a link called Read the Library Handbook. Click on the link for the handbook and go to the Company Directories and Financials section. Which one of the following databases is listed under that section?

a) Datamonitor 360 provides detailed coverage of companies, countries, industries, marketing, and technologies. Included in this resource are news articles, information on financial deals, opinion pieces, reports and briefs, company information, countries profiles, and industry reports. This resource is recommended for courses in business and technology management. This resource was originally two separate resources, Business Insights and MarketLine Business Information Center, that have now been combined into a single platform.

b) Plunkett Research Online provides industry-specific research portals for important business sectors. For each industry covered, available components include market research and trends, company profiles, statistics, associations/organizations, and a glossary.

c) EIU® Viewswire® provides current coverage of political and economic trends in 195 countries. Risk analysis and economic forecasts are provided for virtually all nations. This resource is recommended for courses in economics and international business.

d) Business Source Complete contains full text journal in all disciplines of business, including marketing, management, accounting, finance, and economics. Additional content includes SWOT analyses, case studies, financial data, conference proceedings, investment research reports, industry marketing reports, and more. Search criteria include keywords, company names, industries, and markets.

The correct answer is b; however, all four of these resources may be valuable tools for your research.

Begin Here…

1. Did you know that the University of Phoenix Library has librarians available to help you with your Master’s Level research? An electronic form sends the librarian a request on a topic, a journal, or any other library resource. Our Ask a Librarian service is your pathway to obtaining professional guidance and recommendations regarding your research. For those challenging topics, ask a librarian for his or her professional research assistance.

Access the University Library page by going to the Library tab on your student portal. Then click on the link for University Library and navigate to the Ask a Librarian section. Then, answer the following question:

What is the turnaround time for library requests? (Indicate the best answer.)

a. Within the week
a. In no more than 48 hours
b. In the same day if the request is received by 9 a.m.
c. In no more than 24 hours

2. The Center for Writing Excellence is another fabulous tool made available to you by the University of Phoenix. Not only may you submit a paper to the grammar checker and get a corrected paper back within minutes, but you may also check your paper automatically for plagiarism to make sure you cited all of your research correctly. Along with these valuable reviewing tools are several tutorials and guides to assist you in producing the finest work possible.

Go to the Library tab in your student portal and select the link for the Center for Writing Excellence. On...
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