Mind over matter case

Topics: Economics, Case study, The Tough Pages: 1 (316 words) Published: May 6, 2015
Mind over matter case
Case 5:
Growing for BrokeThis case study is about the tough decision a small company faces when an opportunityfor expansion comes their way. Nicky Anaptyxi is the CEO of Paragon Tool, and initially is theproponent of merging with MonitoRobotics, a software development company that has thetechnology that can be infused with Paragon machinery to boost the service department. Thetechnology would automatically alert them when a machine requires maintenance and has thepotential to realize high-profits in the long run. However, Paragon is still recovering from aperiod of low profits and is not yet at a comfort zone, which would allow them to easilyundertake this opportunity. To add salt to injury, a competitor is in the process of a hostiletakeover of MonitoRobotics, which would grant the competitor and advantage if they were to gethold of the technology and use it in their equipment. Paragon Tool would therefore have toacquire MonitoRobotics to counter the offer of the other firm

Growing for BrokeThis case study is about the tough decision a small company faces when an opportunityfor expansion comes their way. Nicky Anaptyxi is the CEO of Paragon Tool, and initially is theproponent of merging with MonitoRobotics, a software development company that has thetechnology that can be infused with Paragon machinery to boost the service department. Thetechnology would automatically alert them when a machine requires maintenance and has thepotential to realize high-profits in the long run. However, Paragon is still recovering from aperiod of low profits and is not yet at a comfort zone, which would allow them to easilyundertake this opportunity. To add salt to injury, a competitor is in the process of a hostiletakeover of MonitoRobotics, which would grant the competitor and advantage if they were to gethold of the technology and use it in their equipment. Paragon Tool would therefore have toacquire MonitoRobotics to counter the offer of the other...
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