Organic Pathway And Born Global Pathway

Topics: Globalization, Internationalization, International trade Pages: 115 (35610 words) Published: May 17, 2015
Diploma thesis

The role of networks in the internationalization of born
global and traditional SMEs
A qualitative and comparative analysis of the impact of networks on the internationalization of born global and small- and medium sized enterprises in California

Vienna University of Economics and Business
University of California, Irvine – Neurus-Icurd research program 2011

Marlis Martina Monsberger
0552171
International Business

________________________________________________________________________ Indices

Table of Contents
1.

2.

3.

Introduction ............................................................................................................................. 3 1.1.

Relevance of the topic...................................................................................................... 3

1.2.

Research questions and aim of the diploma thesis ......................................................... 6

1.3.

Structure of the thesis...................................................................................................... 6

1.4.

Methodology .................................................................................................................... 8

Internationalization ................................................................................................................ 10 2.1.

Definition of the term “internationalization” ................................................................ 10

2.2.

Definition of the term “small and medium sized enterprise (SME)” ............................. 11

2.3.

Reasons for internationalization .................................................................................... 12

2.4.

Two contradicting internationalization theories ........................................................... 15

2.4.1.

Uppsala model ....................................................................................................... 15

2.4.2.

Born global model .................................................................................................. 23

2.4.3.

Comparison of Uppsala and born global strategy .................................................. 29

The role of networks in internationalization ......................................................................... 34 3.1.

4.

The network theory of internationalization................................................................... 41

3.2.

Networks in the Uppsala model ............................................................................. 43

3.3.

Networks in the born global model ....................................................................... 47

3.4.

Comparison of Uppsala and born global network theories ................................... 52

The importance of networks in internationalization of Californian SMEs - research case .... 55 4.1.

Empirical study’s methodology ...................................................................................... 55

4.2.

Orange County, California – place of investigation........................................................ 58

4.2.1.
4.3.

5.

High-tech industry in California.............................................................................. 60

Findings .......................................................................................................................... 63

4.3.1.

Research findings Uppsala model .......................................................................... 63

4.3.2.

Research findings born global model ..................................................................... 70

4.3.3.

Cross case comparison ........................................................................................... 77

Conclusions ............................................................................................................................ 82...

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